May 07th, 2010

Susan Docherty is out as VP of Marketing at GM. Joel Ewanick, formerly the Chief Marketing Officer at Nissan North America, will replace her. The move is a bit strange as she has only held the position since March.

Mark Reuss, President of GM, had this to say about Docherty: “Susan has been deeply involved in GM’s sales and marketing initiatives for many years. With her drive and focus, she has laid the groundwork for solid plans and rejuvenated our agency relationships, placing us in good stead for the future. We look forward to her contribution across the business moving forward.”

We’re not entirely sure what that means but the press release says she will be remaining at GM and her new position will be revealed soon. We’ll be interested to see where she lands.