June 29th, 2010

Jim and Katie Shorkey, who own a Kia/Suzuki dealership in Pennsylvania, seem to think buying a car is “scary” for a woman. Jezebel thinks Jim and Katie Shorkey have the “Worlds dumbest car dealership.” We think Jim and Katie probably need some education when it comes to both women & cars and marketing.

Jim and Katie, to jumpstart your education, here are a few facts about women and buying cars: Women buying cars in India has recently increased threefold—We guess women in India aren’t scared of buying cars. Women buy 20% of the new Ferraris in China—Granted maybe these 20% only bought them because Ferrari red matched their Louboutins. In the UK, a study showed that 60% of moms enjoy the process of buying a car—perhaps after giving birth buying a car is like a walk in the park. You can feel free to use these facts in your next ad, free of charge.